The following is a two-part series – ‘The knock-on effects that secured the 2025 general elections for the Saint Lucia Labour Party.’ In part 1, we examine setting the stage for People-Centered Policies.
By CNG Insight
Reviewing the competing narratives of the December 1, 2025, general election in Saint Lucia from pundits, observers and commentators, and as convincing the methodologies and narratives presented, CNG’s media intelligence points to knock-on effects that swayed the 2025 general elections, were a people-centered policy that focused on delivering real actions, through a sophisticated political ground game the majority of the voting public embraced.
Setting the stage
Fresh on the heels of the July 26, 2021, general elections, Prime Minister Philip J. Pierre and his administration focused on “pursuing an economic policy of economic stabilisation, growth stimulation, and citizen empowerment, which reversed the downward trends of 2018-2020, and registered positive growth in 2021-2023.”
Most importantly, the government “implemented a set of policy interventions which directly benefitted thousands of our citizens of all walks of life,” the prime minister explained. “We increased social support to the less fortunate persons in our population, expanded educational opportunities, enhanced health care services, supported youth business development, and financed micro, small, and medium-sized businesses.”
These help set the stage for infrastructure investments and sustained economic growth.
“Having achieved the necessary financial stability and growth milestones, in 2024 we will prioritise investments in infrastructure, housing development, seaports, airport, and road rehabilitation.”
Business support and job creation followed: “Implementing policy measures to give birth to a new generation of entrepreneurs through our Youth Economy and MSME Facility,” prime minister Pierre said.
Continuing the domestic mobilisation, the government’s social policies were prioritised to create linkages. The progressive and effective execution directed at the poor and marginalised ultimately sealed the deal on December 1, 2025.
Delivering the 2024 New Year’s address, Prime Minister Pierre messaged his resolve on “truth and integrity in public life. It is a cornerstone of good governance, credibility, and trust. Our government will continue to be the steward of accountability and integrity in public life,” the prime minister cited. “ To reach out to each other with a greater sense of charity, love, understanding, and friendship.”
People-centered policies
CNG’s media intelligence during the 2025 general elections received overwhelming affirmation of Pierre’s administration range of solutions and direct assistance to the poor and marginalised.
Occupying the membrane of the majority voting population were people-centered policies. The unemployed, elderly, pensioners, and struggling youth visualised a break to economic independence and felt a connection with a flashing star, not seen in decades.
The groundwork for this was set in January 2024, to which the prime minister stated, “The pressing social needs of our population will remain a priority as we will continue to pursue people-centered policies to ensure that no one is left behind in our developmental thrust.”
In the framework of trickle-down economics and scaling up business readiness, the poor and marginalised population are often overlooked in economic development policy, fixated on statistical GDP.
Advocating people-centered policies
Reference is made to July 2021, when the government focused on critical issues of poverty reduction, crime and security, social justice, economic empowerment, education, health care, food security, and infrastructure. And in 2024, minimum and equal wage livable legislation; food and nutrition security; crime reduction and citizens security, and the goal of universal health coverage elevated prominence.
As insufficient as they are to health care, economic and social challenges arising from COVID-19, the pursuits of advocating a people-centered policies, redound to the benefit of everyone and, in some aspects, “overall national development goals.”
In the advancement of a just and safe society, the prime minister cites “humility, truthfulness, and good intentions for ourselves and our country.”
Accounting for the everyday necessities and adversity of those who make up the majority population of deprived communities in Saint Lucia earned the respect and trust of Pierre’s administration. And as a majority grouping, they registered dominance towards renewed optimism and the prospects for sustainable social and economic growth.
Raging the challenges
The combined strategy of “Putting People First” followed by “ Moving Forward-Together” positioned the foundation for electoral victory.
Ideally, economic projections and GDP growth were additional factors in the equation. (Note: PM NEW YEARS ADDRESS 2023 and CNG’s article).
In 2024, the Pierre administration introduced “more diverse social programmes for youth engagement, conflict resolution, youth skill training, and employment, in conjunction with the private sector, churches, faith-based organisations, civil society, and community-based agencies.”
Facing the symmetry of economic growth, inflation and citizen security, governance and anti-corruption policies were benchmarked to strengthen the laws relating to integrity in public office. This remains a work in progress.
“When criminals have friends in our police force, and in the very departments established to deter crime and bring criminals to justice, what can the regular citizen expect?”, the prime minister continued.” “Crime must be everyone’s concern. As your prime minister, I took an oath to keep all who live in or visit our country safe. I fully intend to do everything necessary to deliver on that pledge. All Saint Lucians must come together to defeat this crime pandemic. It’s a life and death situation that we cannot afford to lose!” ~ 2023 New Year’s address.
Looking back at social and economic measures that set the stage with the expectation to outweigh the outcome of the general elections, particularly record crime, the health and security 2.5 percent tax, gas prices, and CIP had minimal to no magnitude by virtue of the 2025 general election results.
Recognising the shortcomings and celebrating SLP’s December 1, 2025, 14 – 2 – 1 election victory, the Pierre administration has a unique opportunity to move past the 1997 SLP 16 – 1 and 2001, 14 – 3 electoral mandates and to continue remodelling the advancement of Saint Lucia.
An inspiration for what we can accomplish together
On January 12, 2025, delivering the New Year’s address, the prime minister acknowledged “the achievements of 2024 serve both as a testament to, and an inspiration for what we can accomplish together as a united people.”
Prime Minister Pierre concluded that impactful policies “continue to demonstrate resilience and vision,” and “together, we can ensure a future filled with opportunities, progress, and lasting development, for all.”
Advancing humanity’s progress towards a people-centered approach revolutionised the country from 2021, winning more convincingly in 2025.
The results of the December 1, 2025, general elections merit plenty of recriminations happening on the opposition benches.
- In part two, we examine strategic guidance.
