ST JOHN’S, Antigua – On October 13 and 14, the Antigua and Barbuda Hotels and Tourism Association (ABTA) in collaboration with the Antigua and Barbuda Tourism Authority (ABHTA) will be presenting the 7th installment of the travel trade business to business destination event, Showcase Antigua Barbuda.
Absent in 2020 due to the pandemic, the ABHTA and ABTA are delighted to again welcome travel partners from all the major source markets to face to face business meetings. Tourism-related businesses, that are members of the Antigua and Barbuda Hotels and Tourism Association will again have the unique opportunity to meet with key travel partners who are directly responsible for bringing bulk business to the destination.
Vernon A. Jeffers Snr, executive chairman of the ABHTA remarked that: “Showcase has become a staple for our destination and is critical for us to make that direct connection to our members and to our travel partners. Giving our partners the opportunity to experience the destination firsthand is important now more than ever, as we seek to allow them to connect to the sun, sea and safe environment which our local stakeholders have worked to create for our visitors.”
Colin C. James, chief executive officer of the Antigua and Barbuda Tourism Authority wants our travel partners to continue to keep Antigua and Barbuda top of mind. He stated: “We have done a lot of work this past year to promote Antigua and Barbuda as a unique space where visitors can feel safe to vacation, even during the most difficult period for travel. Today, we must make another connection by bringing our travel partners back to our islands. They must feel and experience all that we have put in place and know that their clients will be safe when traveling to Antigua and Barbuda.”
Showcase Antigua and Barbuda will include a welcome event on the 13 and a full day of business meetings on the 14. Travel partners and local stakeholders can also look forward to a new element being added to this year’s event which will include sessions of consultations on the destination and exploring avenues for growth and development of the industry.
Antigua and Barbuda Travel Trade partners desirous of attending the event are asked to save the date October 13 and 14. More details on registration will be shared in the coming weeks.