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Snoop Dogg to release his first NFT Collection: ‘A Journey with the Dogg’

HONG KONG – Snoop Dogg will debut his first NFT collection on entitled “A Journey with the Dogg”. The collection brings together Snoop Dogg’s memories from his early years with art inspired by the NFT movement including an original track “NFT” an instant classic that is inspired by the movement, and may end up defining it.

The drop is scheduled for Friday, April 2 at 4:00 pm PT for 24 hours only. A total of eight pieces will be available in limited quantities with one piece being auctioned, and another — “Snoop Dogge Coins” — will be an open edition piece available for one hour only.

Any collector or fan can acquire, trade, and resell NFTs through the platform using a debit or credit card. also offers Crypto Pay allowing fans to use over 20 cryptocurrencies including Bitcoin, Ethereum, and even Dogecoin. A portion of the proceeds will support young, emerging artists in the crypto space as well as Snoop’s Youth Football League.

Commenting on the launch Snoop Dogg said “I’ve seen the game change over the years from analog to digital and I’m always happier when the technology lets the fans get to connect with the artists. NFT’s are an amazing innovation and it is an honor to do my first drop with”

The platform is dedicated to delivering unique content from popular artists, musicians, athletes, and sports. Poised to be the world’s largest and most user-friendly NFT platform, is committed to partnering with creators to develop the most compelling content for this new medium.

Joe Conyers III, EVP, global head of NFTs for said: “We’re thrilled to have worked with Snoop Dogg on his first NFT drop. He’s been a cultural icon and a trendsetting artist throughout his career. His upcoming drop will be no different. I can’t wait to see the reaction from’s 10+ Million global user base.”



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